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PUBLIC RELATIONS
Our Public Relations staff will develop a comprehensive, customized communications plan that integrates and aligns PR with other branding and advertising efforts to help maximize your overall sales and communications goals. Our strength lies in developing a multi-tiered, contact strategy with editors, writers, bloggers, news producers, and websites, that generates constant, wide-ranging media coverage for our clients. We utilize tactics that leverage your company's unique strengths and communicate your most own-able, sustainable, and newsworthy attributes to the right audience, at the right time, in order to build credibility and grow brand awareness.
Our PR strategy is to create stories and media opportunities, not just to report on news and events. We develop strategic, well-timed PR plans that identify day-to-day PR news, “Big” story and promotional ideas, and targeted editorial story opportunities that will garner our client’s maximum media exposure.
Inside Ideas PR Services Include:
PR development, distribution, monitoring & measuring PR media
values, and providing monthly status reports and ROI reports
Preparing Press Kits (print, online, and multimedia)
Distributing PR electronically using an online database of over 5
million consumer and trade magazines, regional publications,
newspapers, professional journals, newswires/syndicated
services, broadcast, freelancers, blogs, internet forums, social
media, and Web news sources
Organizing FAM Trips
Managing Community Relations and CSR Communication
Strategies
Promotional/Event Management Capabilities
Crisis Management
Create and produce newsletters
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